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Domain Names – Part 3

Multi-language sites: 
French/English versions of the site can have a French domain name pointing to the French home page and an English domain name pointing to the English home page. This is an advantage when advertising your URL in language specific situations such as a French language newspaper.

Specializing: 
If you have a large product line and you want to attract attention to a particular product, you could get a domain name especially for that product. For example, www.carparts.com would be your main domain name and www.radiatorcap.com could be the domain name that you have pointed to the radiator cap section of your web site. This could be preferable to having to advertise a URL like www.carparts.com/products/engineparts/radiators/caps.html which would be another option.

Merging companies, or historical considerations:
You may want to keep an old domain name for with the sake of your old clients, or to help keep the clients of the company you just purchased. In this case, just pointing the old domain name to the new web site will automatically direct the old clients to your new company.

Key word searches: 
Having key words (words that relate directly to the thing you do or sell) in your domain name will help with the search engine optimization of your web site. If you are Rob Brown the plumber and your business name is RB Services Inc, and your domain is rbservices.com, you could take advantage of this tactic by also registering the domain rbplumbingservices.com. This way, the word “plumbing” is in the domain and will be found by search engines when someone does a search for the word “plumbing.”

Multiple spellings: 
If your preferred domain name has multiple spellings, such as “colour” or “color” for example, you may want to register your domain name with both spellings. With a company name like Back2Front, for instance, some people may type out “backtofront” instead of the correct spelling.. In this case, getting both domains is a good idea. This will make your web site easier to find for anyone who is just going by memory or by a verbal recommendation.

Domain Prefixes:
To get some of the advantages of additional domains without the extra cost of registering separate domain names, you can add prefixes to your domain name. For example: using the www.carparts.com example again, you could add a prefix like this: www.radiatorcap.carparts.com. Depending on the context, this prefix may be referred to as: Sub Domain, Domain Prefix, or Hostname. The domain registry is not involved in the set up of a domain prefix. The only person involved is the person looking after the name service for your domain.In many cases, this will be your hosting service provider. If you are a Back2Front client just ask and we will set it up for you.

Multiple TLDs :
In addition to getting multiple domain names or using domain prefixes, you may also want to consider multiple TLDs (Top Level Domains) of your domain name. For example: www.carparts.com, www.carparts.ca, www.carparts.net, www.carparts.org. The registry is involved in this case. Reasons for this are:

Defending your online identity. 
If you only register one TLD, other companies could register using the same name with a different TLD, and your clients could get confused and do business with them instead. For example: If you registered the domain name ABCaccounting.ca, then someone else (another accountant) registered ABCaccounting.com, you can see how some of your clients may go to ABCaccounting.com and not realise that they are visiting the wrong web site. At Back2Front, since we do business primarily in Canada, we encourage our clients to get both the .com and the .ca names. Some of our clients have gone so far as to register all the TLDs they can get their hands on to prevent other companies from using them.

Sharing a domain name by using a different TLD. 
What if the domain name you want is already taken? If the company that has the “.com” version of the domain name is not a competitor, and therefore the likelihood of confusion is small, you may want to register the “.ca” version of the name or any of the other TLDs that make sense to you. For instance, we have back2front.ca but we do not have back2front.com (they are a stage back drop company in the UK.)

When considering domain names for your web site, it is not necessary to narrow it down to just one name. For the many reasons listed above, having more than one domain can be very useful.

For more information visit: www.back2front.ca

By Candace Carter – Back2Front – The Website People 2009

Candace Carter is an artist, web designer, computer programmer, entrepreneur, writer, and public speaker. Candace was educated in Fine Art and Agriculture at the University of Guelph and in Computer Programming at the University of Ryerson. She worked in web development for high-tech firms Sun Microsystems, MCI-WorldCom, and Tucows until the high-tech meltdown in 2001.


Candace launched Back2Front – The Web Site People with a partner in 2002. Leveraging the power of the Internet, Back2Front’s growing team of web designers and developers work on-line, reducing environmental impact by eliminating the need for a daily commute. Back2Front is one of the most successful web site management companies in the GTA, providing long-term, fully managed web site services for a large roster of business clientele. Candace credits Back2Front’s success to an innovative business model of providing unlimited service for a flat, per-page fee.


Candace is an accomplished public speaker, with a friendly and knowledgeable style. Candace is a passionate crusader for excellence and value and it shows in her lively presentations. Candace is an expert in human/computer user interface, web design, and search engine optimization. The Back2Front team continuously conducts research, testing, and development that keep the company and Candace at the top of their field.



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Domain Names and Bulk Domain Registration

Are you sitting around wondering what domain name to register for your business? Having a website is essential for all businesses in this modern day and age. Websites are not just for online businesses. They are for brick and mortar businesses too. Many entrepreneurs are starting to discovery that many print and conventional methods of advertising doesn’t yield good results anymore. That is because people (your customers) are spending more and more time on the Internet. Even senior citizens are learning how to use the Internet to source for products.

With that established firmly as a fact, the next step to take is to get an online presence immediately. As a business owner, you need to put your offers in front of your target prospects, and you need to do so using the Internet. The problem is, many traditional small business owners still don’t know much about the setting up a website. Well, the first thing they need to know is this – registering a domain name.

A domain name for a website is like the brand name for your company. For brick and mortar stores, people have to remember where your store is in order to visit your store. On the Internet, all they need to do is to remember your URL. Therefore, it makes sense to register a domain name that is easy to remember. To come up with a suitable domain name, you need to be creative.

First, brainstorm for a list of possible domain names that you would like to register. Don’t worry about availability at this point. You can always do a check later on. The goal here is to get some good ideas that you can work with. Here are some suggestions. You can choose keywords that your target visitors are likely to use. For instance, if you are selling pillows, you can choose a domain name like “pillowspecialist” as your domain name. Or you can choose something that is short and easy to remember.

Your domain name doesn’t have to consist of words that make sense. Sometimes, words that sound weird are better choices because they are easier to remember (think Google and Yahoo). They are also more likely to be available when you go ahead with the registration.

Once you have a good list of domain names in hand, simply head on to a domain registrar to register for your domain names. You begin by making a search for the domain names on your list. If no one has registered for the domain, you can claim it immediately by registering for it. If a search comes up with negative results, just enter a new domain name to search engine. Some websites offer domain names suggestions as well. Browse through the suggestions to see if you are interested in them.

For better pricing, always register your domain names in bulk. For instance, if you have a few good ideas, don’t just register for one domain name. Register for all the good names. Domain names are like real estate in the virtual world. You need to stake your claim on your assets. If possible, register for all top level domains (i.e. .com, .net, .org, and .info) so that others cannot use the same name as you.

Register Domain Names – Discounts available for Bulk Domain Registration



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The Domain Name Gold Rush

All the good ones are taken. The really good ones, that is. But
they don’t always stay taken.

Domain names often come back onto the market. Even before they
do, domain name prospectors are sifting through them to find the
gold domains among them.

Why domain names become available again

Thousands of domain names expire every day. Other domains are
offered for sale. The reasons are varied:

Carelessness

The webmaster forgets to renew the domain by the expiry date.

The email address that the domain is registered with becomes
invalid, and the domain name registrant doesn’t receive the
renewal notices.

- Lack of need or funds

- The company that had registered the domain goes out of
business.

- The website owner loses interest in or doesn’t have time for
the website.

- The website owner doesn’t have funding to continue the website
venture.

- The domain name registrant registered numerous domains on
speculation and couldn’t afford to continue renewing unused
domains.

Profit

- The domain name registrant may realize how much a domain is
worth and decide to sell it.

- The domain name registrant may have registered the domain
because of its potential worth, with the aim of selling it later.

What makes a previously registered domain name valuable?

In July 2005, the domain name website.com sold for $750,000, the
highest-valued domain name sale this year. Why would anyone pay
so much for a domain when they could register a new domain for
under $10?

- Instant traffic

If the domain name previously pointed to a website, search
engines have already indexed that domain name. Other websites
probably still have links to that domain. If the domain is
listed in directories, these links bring in even more traffic.
You register the domain, and the work getting incoming links has
already been done for you.

- Surf value

Sometimes web surfers search by typing generic words followed by
dot com (or other extensions) into their browsers, for example,
dogs.com. This particular domain name redirects to the website
for a company that sells pet products and services. A domain
name like this constantly brings visitors to the website without
the cost and effort of advertising and marketing.

- Easy to remember

Your company name may not be memorable, but domains such as
dogs.com and website.com are. People are more likely to return
to a site or pass on the name to their friends when they can
easily remember it.

How to find domains pending expiration

You decide to join the gold rush for valuable pre-registered
domains. Finding expiring domains is the first step, but you
also need to research domains that are about to come back on the
market.

Lists of domains pending expiration

At these websites, among others, you can search for domains
containing keywords you enter. At expireddomains.com, the
results contain domains that are currently available, soon to
expire, on hold, in the Redemption Grace Period (RGP), or for
sale by their registrants. Extensions searched: .com, .net, and
..org.

The domainsbot.com database searches .com, .net, .org, .info,
and .biz extensions for domains that are available, for sale, or
expiring.

Domain research

You can find some (but not all) incoming links to a domain by
entering “link:siteURL” (replace “siteURL” with the domain name)
into Google or Yahoo. When you find the links, follow them to
see what types of sites link to the domain. How would you feel
about having these particular sites linking to your site?

Also look into any possible problems associated with the domain.
Search engines may have banned the domain if the previous site
had controversial search engine optimization techniques
employed, such as the use of hidden text or links. Check the
history of the site at a domain name via the WayBack Machine. If
the domain previously pointed to a site with gambling or adult
content or a lot of affiliate links, or if it employed
questionable search engine optimization techniques, search
engines may have banned the domain. Aside from the possibility
of a domain being banned, you may not want incoming links from
sites associated with these types of content.

How to register domains pending deletion

You’ve decided on a domain that you want. How do you maximize
your chances on getting it?

At eNom.com’s Club Drop, you can bid on expiring .com and .net
domains the day before they’re available to the public. You can
also be notified when domains matching your search criteria
become available.

The NameWinner system places bids on .com, .net, .org, and .info
domains for you. It bids only as high as is necessary to
maintain your high bid position up to your maximum bid.

How to profit from your domains

- Selling domains

If you have a domain that may be valuable and that you aren’t
using, consider selling it at a domain auction. If you already
have a buyer for a domain, you can transfer it securely through
Escrow.com.

- Paid parking for domains

With paid domain parking programs, also called “domain
monetization” or “monetize domains,” you can earn pay-per-click
revenue via targeted advertisements. These sites offer domain
monetization services:

- DomainSponsor

- Park Quick

- Domain Spa

- Google Adsense for domains

With the right knowledge, timing, and a bit of luck, you have a
chance as a domain name prospector to hit pay dirt.

Lois S. is a Technical Executive Writer for http://www.websitesource.com and http://www.lowpricedomains.com with
experience in the website hosting industry.



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Domain Registration – Choosing a Good Domain Name

One would think that registering a domain is the first step when setting up your website. This is not quite true. Hopefully you had done your research first to identify your niche keywords, in other words, the primary key terms that people are looking for in relation to your business.

Your domain name should reflect what your site or your business is about. It should be descriptive and easy to remember. If you can register your domain name by using your best niche keyword you will also score a few points in trying to get your site high up in the search engine rankings.

Just note, however, that while this was especially true a couple of years ago, the prevalence of garbage made-for-adsense type of sites to try and register a domain name with keywords in have led to this factor being overused and abused. Search engines are wising up to the fact that a domain name like www.red-widgets-blue-widgets-purple-widgets-cheap-widgets.com might not really be a real business and you should therefore be careful not to STUFF your domain name with keywords.

Here are some tips to choosing a good domain name:

1) If your company has a distinctive name that you use in your marketing campaigns, and if your company is well known among your customers it is best to try and register your company name as your domain name. For example, it will be better for Standard Bank to register standardbank.co.za as opposed to bankingservices.co.za. Branding yourself as a company that provides a specific service is very important.

2) But if your company does not have such a strongly branded presence in the market, or if you are offering a product or service that you specifically want to market through the internet without even HAVING a company, then a descriptive name might be a better option (e.g. www.health-products.co.za)

3) Hyphens are easier to read in print, are easier to ‘understand’ by the search engines (remember that a key linking strategy is to have text links contain your targeted keywords. If your domain name is legible to search engines and it is used to link to your site, you score some points since your keywords are already contained in your domain name), and gives you more choice. The negatives about hyphens are that they are difficult for people to hear! You will probably have difficulty in spelling out your domain name over the phone or in conversation when it contains hyphens.

It is also true to say that a name without the hyphens are also seen as being more professional (often the hyphenated name is seen as being a bit johnny-come-lately as well as spammy due to the reasons mentioned above). Search engines are also getting more and more proficient in understanding text that are embedded within domain names (even without the hyphens) and using a hyphenated site purely so that the search engines can understand them is probably not necessary these days.

4) But a good piece of advice is that when you register a domain name is to register as many variants (with hyphens as well as without hyphens) and as many domain extensions (.com, .net, .info, .biz) as you can afford. Registering domain names are really not that expensive and you will be protecting the investment into your company and your website brand. Remember that there are unscrupulous domain squatters (typo squatters) out there that will register variants of your domain name to either try and sell it back to you at a high cost, or to try and capture some of your traffic.

5) It is extremely difficult to come up with a good .com domain name these days. Most good domain names have been taken already. Here is a good resource page that contains a list of language tools that you can use to try and mix and match words or portions of words to come up with a good domain name. http://marcusvorwaller.com/blog/archives/2005/08/09/how-to-find-a-great-domain-name/

6) If you are located in a country other than the United States, always try and register your domain name with your local Top Level Domain extension (e.g. .co.uk, .co.za) since the local version of Google will give preference to names with extensions matching your own country.

7) Always try and register your domain with an independent registrar and NOT with your hosting provider. If you ever want to move your website to another hosting provider, it will just be easier to do it if your domain name registrar is also not your hosting provider. You might find it more difficult to get your website away from a bad hosting provider if they have control over your domain name as well.

Christine Anderssen is the owner of Tailormade4you. After 20 years in the coporate IT world she now runs Tailormade4you and offers Web Site Hosting; Web Design and Web Development services for small businesses.



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What is Domain Name? Domain Name is Important for the Web Hosting Services

Domain name is the unique name that you choose for your web site. Web sites in the World Wide Web have their names and are identified by the domain names that correspond with numeric IP address.

By the following example we will illustrate the difference between URL and domain name:

URL: http://www.something.com/index.html

Domain name: www.something.com

Registered domain name: something.com

A complete domain name consisting of a host, the second-level domain, and the top-level domain is called FQDN (fully qualified domain name). For example, www.something is a FQDN, where www is the host; something is the second-level domain; and .com is the top-level domain.

A top-level domain (TLD) is the last part of an Internet domain name; that is, the letters that follow the final dot of any domain name. For example, in the domain name www.website.com, the top-level domain is .com (or COM, as domain names are not case-sensitive).

There are several types of domain names:

gTLD (generic top level domains) such as .com, .net, .org, .name and others

ccTLD (country code top-level domains) also called as regional domain names, for example: .fr, .it, .de, .eu, .nl, .be, .ru and others.

The company that is registering the domain names is called registrar, the person who registers domain name is called registrant.

When you register domain name it is recommended that you pay attention on the actual registrant of your domain name as some companies register domains on their names.

Domain name is always registered for a definite period; it is called domain name registration period

For most of domain names the minimal registration period is one year

Though for some domains (for example .uk, .mobi, .us) the minimal registration period is 2 years.

The date when domain name was registered is called registration date

Depending on the registration period, the domain name will have expiration date

Example: domain name was registered on 1st of April 2006

It was registered for 1 year

Thus domain name expiration date will be 1st of April 2007

It is always recommended that customers keep in mind their domain name expiration date and renew domain before domain expires in order to exclude any sort of downtime

The information about the registrant of the domain name and its registration period are normally displayed in Whois database. Using Whois database you can determine whether domain name is available for a new registration or is already registered/taken, can determine the registrant (owner) of the domain name, domain name registration and expiration dates, IP address assigned to the particular domain name.

Anna Berk, CRM director of Eskhosting.

Eskhosting provides reliable Linux web hosting servicesfor small and medium sized web sites. Web hosting services comes with cPanel and Fantastico, PHP 4/5 and MySQL 5 support. There are monthly payments and free domain name registration available, dedicated IP address is provided with each web hosting account. Custom web hosting plans, professional 24/7 technical support via live chat, toll free US number and ticket system.



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Domain TLD and Trademark Myths

I started buying and selling domain names in 1995. Domain speculation began sometime in 1994. I did appraisals and was one of the biggest advocates for registering generic domain names rather than made-up names or those that violated trademarks.

I made a good income from my domains because I did not just sell domain names, I sold domain names that had a business plan and a website while others were just trying to sell their domain names with no traffic, no business plan and no website.

Today many are still doing it that way. Although now they park them at SEDO or Go Daddy or somewhere to try to make adsense revenue while they list them for sale. So my background in domain names is good enough that I can dispel a few myths.

First TLD stands for Top Level Domain. .COM, .NET, .ORG are all examples of TLDs. The domain name most people refer to is what goes before the dot. The TLD is what comes after the dot.

These are some Common Myths about Domain Names;

.TV is for television or multimedia websites. Pure myth. Any domain name in any TLD can work for television, video, or multimedia. The TLD .TV does not give you any special tools for creating multimedia-rich content. .TV does not stand for television. It is the ccTLD or country-code TLD for Tuvalu Island. An island in the pacific that had no real use for owning a TLD so they sold the rights to sell domain names on their TLD to a company that leads people to believe it stands for television. It works. People buy them and use them and associate them with television and that is ok. It’s just a myth that .TV was created to mean television.

Another Domain Name Myth: If you want to build websites that people can access by their cell phone or PDA you need to get a .MOBI domain name. Just like dot tv does not give you any special capability for television or multimedia, dot mobi does not give you any special tools for mobile-capable websites. Any website on any TLD can provide content to cell phones and PDAs if it is made compatible for them. Many will lead you to believe that dot mobi somehow gives you the advantage when it comes to cell phones and PDAs. it doesn’t.

.ME Domain Names Myth: Coming soon to a domain registrar near you. Soon domain names will be marketing for the TLD dot ME. They will market them as great domain names for personal websites. They may be. But it was not created as such. It is the Country-code top-level domain designated for Montenegro.

.PN Domain Names: I own Blogs.pn. I would love to tell you it stands for Publisher network or something like that but it doesn’t. It is the Country-code top-level domain designated for Pitcairn Island. Another pacific island that did not have much use for a TLD so someone was authorized to sell dot pn domain names.

Soon ICANN will be allowing more TLDs to be created and domain names will be marketed in these new TLDs. More and more countries will also offer domain names for sale in their ccTLDs. So the market will be opening up and it may be confusing to some. The truth is what comes before the dot matters most. Getting a domain name in a TLD that makes sense to users can help you though.

Shorter Domain Names are better than Long Domain Names Myth: Only in certain circumstances is a shorter domain name better than a long domain name. Many domain gurus disagree. I don’t care. They talk about people being able to remember your domain name. Truthfully more traffic comes from people clicking links in search engines, on other websites, and on social bookmarking sites than comes from people who type in the domain name.

What is more important is that the domain name help you capture a phrase you want to target in the search engines. I can give you a ton of examples where having the exact phrase you want in the domain name has helped get a top position in Google and other search engines. So if the phrase is longer, do not abbreviate it just because you heard shorter domain names are better. Get the phrase you want to target.

If you are planning to advertise your domain name OFFLINE, in advertising on TV, radio, or even magazines and newspapers, shorter domain names ARE better. Offline, people have to be able to remember your domain name.

The best of both worlds: If most of your traffic comes from the web, shorter means very little. To cover both, get a domain name that matches your key phrase and put your website on that domain name. Then get a second domain name that is short and catchy and redirect or point it to the same website. Use the shorter-easy-to-remember domain name for your offline marketing and the domain that matches your key phrase for the search engines.

Anything other than a dot COM is worthless Myth: This is a favorite myth spread everywhere. It is based on the same myths about shorter domain names. If people have to remember it, then yes, they do remember dot com more often. If you are doing offline marketing, use a dot com.

Online your website can be on any TLD. People are clicking links. So again, get the domain name that matches your key phrase for your website whether it is on .com, net, org, tv, pn, cc, ws, or whatever. Start with dot com, try your phrase. If it is taken, move to the next TLD and try your phrase again. If it is taken, repeat your attempts to register until you find a TLD that your phrase IS available in and register it in that TLD.

These are some Myths about Trademarks and Domain Names;

Domain Name VS Trademark Myth #1: If I own a trademark I need to register my trademarked name in every TLD. Pure Myth and a worthless, time-consuming strategy promoted by Intellectual Property Lawyers who need to justify what you are paying them.

Domain Name VS Trademark Myth #2: When you register a trademark, you have to choose a classification for that trademark such as “entertainment television”, “clothing and apparel”, “beverages”, etc.

You do not own the phrase you trademark. You are being allowed to use that trademark in commerce within the classification you chose. Someone else can register the same exact trademark and choose a different classification.

In addition to that, the geographical area you registered your mark in only covers that area. Someone could have the same trademark in the same classification in a different geographical location.

So again, you do not own the phrase you trademarked, so no need to register every TLD in existence. It could even be construed as anti-competitive business practice to do so.

Domain Name VS Trademark Myth #3: If you chose the trademark, “goofball lawyer stuff” and chose the classification “clothing and apparel”, I could still register the domain name http://goofballlawyerstuff.com or net or org or whatever.

As long as I do not sell clothing or apparel, link to anyone who sells clothing and apparel, or try to confuse people into believing my website is owned by you, I have not violated your trademark rights. Get over it.

I hope this helps you dispel a few of the most common domain name and trademark myths you may have been reading about.

Chris McElroy aka NameCritic has been involved in domain names and Internet marketing since 1995. Visit his SEO Blog, his SEO Website, or SEO Hosting Provider for more information.



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What is a Domain Name and Why Would You Want One?

What is a Domain Name? Before we can go into what a
domain name is I’m going to tell you why we need them as
the answers compliment each other. The Internet is just a really
big collection of connected computers (a network). For the
purpose of explaining domain names you can think of the Internet
a bit ike the phone system and just like the phone system every
computer on the Internet has it’s own phone number except an
Internet phone number is called an IP addresses. This address is
made up of up to 12 digits in the form 123.123.123.123,
computers use these IP addresses to send information to each
other over the Internet.

When the Internet was first created it quickly became clear that
these IP addresses were not easy to remember and another method
was need to make these addresses more human friendly.The
solution to this was the Domain Name System (DNS). Basically the
DNS is a really really big phone book for computers.
When
you type a web site address into your web browser it checks the
DNS for that website name and finds the IP address. Once it has
the IP address it can then send a message to that computer and
ask it for the web page you wanted.

Ok so you know a domain name is part of a web site address
but which part?
Lets look at a website address so we can
identify and discuss what bit of it is a domain name.

http://www.allwebhosts.com.ru/indexhtml

The above address is the home page of the this web site. It can
be split into 3 main parts. The first part is http:// this just
tells your web browser what kind of information it is going to
get and how to get it. The last part is /index.html this is name
of the files on the remote computer that you want your browser
to get. The bit in the middlewww.allwebhosts.com.ru is a
domain name. This is the name that your computer sends to the
DNS to get back the IP address.

So you know what a domain name is and that there is a phone book
called the DNS to change your easy to remember domain name into
an IP address that you computer can understand. The Internet
phone book (DNS) is special in that everyone on the Internet
needs to be able to use it. This makes the DNS very very big
(100+ million addresses big). Due to the size of this phone book
it needed to have a carefully organised and managed structure.

Domain names themselves are split into different levels like
a hierarchy.
The DNS system uses this hierarchy to search
the DNS for the IP address of the domain name it is trying to
find. The last bit of a domain, in the previous example the com
part is called the top level domain. There are a large selection
of top level domains like com, net, org and info. There are also
very similar endings called country level domains like uk and
de. Each of the top level and country level domains are managed
by a different organization, sometimes these are companies or
non profit organizations and sometimes governments. In the
domain business these organisations are referred to as the
registries. Each registry looks after it’s own part of the
domain name system.

If you decide you want to use a domain name in the top level
domain com, like mycompany.com you would have to have this name
assigned by the registry that manages that top level domain (for
..com a US company called VeriSign). The process of being
assigned a domain name is called domain registration.

Domain registration is more like a lease than a purchase.
You are renting the second level domain (the mycompany bit) from
Verisign for a specific amount of time normally between 1 and 10
years at a time. Most of the organizations that allow you to
register a second level domain charge a fee for each year that
you register the domain for. With almost all domain names you
are also given the option to renew your registration (lease)
when it is close to running out (expiring).

Once you have registered a second level domain you are free to
create as many third level domains (sometimes called sub
domains) as you like.

Once you have registered a second level domain you are free to
create as many third level domains (sometimes called sub
domains) as you like. In our previous example the www is a sub
domain of itxcel.com.

Most of the registries that manage these top level domain names
do not allow individuals or businesses to register domains
directly with them. To register a domain you need to use a
company like Allwebhosts. We act as a registrar and send all the
required information and the registration fee to the registry.
Registrars are useful as they hide the differences that exist in
each of the registries from the customer and provide a simple
step by step process for registering a domain. A registrar also
allows you to manage and track all your domains from one place
rather than having to deal with a different company for each top
level domain.

OK so I know what a domain name is, Why do need one? Can
you image what a nightmare it would be if you had an email
address like myname@123.246.128.255 or a web site address
http://123.246.128.255/? These addresses are possible but not
very easy to remember. Now if you register a domain name you
could create an email address like myname@mycompany.com and a
web site address like mycompany.com. These are much easier to
remember and look 100 times more professional.

One of the important points about registering a domain is
that once done you have an exclusive right to use that domain
for as long as you keep the domain registered in your name. If
you do not renew a domain at the end of it’s registration period
it will again become available for registration by someone else.
For this reason even if you don’t want or need a web site at the
moment, it’s still a good idea to register a domain as soon as
possible. Just imagine if your competition registered the domain
name of your company or product. Although there is a process in
place to retrieve these domain it can be long and complicated.
It is definitely simpler to spend a little money up front to
secure your chosen domain names.

I am Arpit,the webmaster of the site All Web Hosts is a computer
enginner and enjoys working in front of computers. I like to
spend my time in building sites and on various forums.
AllWebHosts site is mainatined by me and one of my friend,
Prashant. In my free time, I like to play table-tennis.



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Domain Registration: 4 Quick Rules to Grab a Traffic-pulling Domain Name

A friend emailed me, “I’ve found many tips regarding domain registration from the Internet. But too many of them and I simply cannot remember them all. I don’t have that much time to spend on those. I wonder if you can provide me a quick summary of the major things I should look out for when registering a domain name so it makes life easier for me?”

If you’re like that friend of mine looking for short cuts, here’s my advice…

Honestly, some domain tips don’t help you much. But in regards to those that do prove helpful, I’ve further narrowed them down into these 4 major rules. Stick closely to safeguard the quality of your domain name and prevent your gold-digging domain name from getting “hi-jacked” by others.

Rule 1: Short

Why short?

Firstly, most people cannot remember long domain name. Secondly, people tend to make typo when typing long domain name into their browser.

Some experts say that you should brainstorm for a descriptively long domain name, which at a glance, people can tell what you’re selling. I do agree with that. But still, if you can come up with a short one which works the purpose well, why use long domain name?

“But it’s hard to get a short domain name”. That’s what many people gripe about these days.

Not true. If you think hard enough and stretch your creativity, you’ll find one. Really.

Look at iNotFat.com. That’s a domain name owned by a friend. She created only few months ago. Short, roll of the tongue, memorable and to the point. You should think of something like that.

To jumpstart the muse and get your creative juices flowing, try this – search for “expired domain name” in search engines.

Doing so may help you find the right domain name for your website from the list of expired domain names, if not, you can get some inspiration out of them and come up on your own with a very unique name for your website.

Rule 2: Logical

Two ways here – Either you register a domain name that logically matches what you’re selling or you simply use your company name as your domain name.

For example, if you sell ebooks online, you should register ebooks dot whatever extension you like (best is dot com since it’s always the first extension that most people try when searching for a website).

Or if your company name is called Example Pte Ltd, go with “example.com”. Period.

Rule 3: Spell Check

Always check your domain name for any spelling error before you hit the purchase button.

Good news for you – even if you registered a misspelled domain name (for instance, you intend to register “example.com” but you missed out an ‘a’ and wound up registering “exmple.com”), you’re still able to get a refund as long as you do not exceed the 5-day refund period for domain registration.

Generally, accredited domain registrars promise a 5-day refund, but some may run a different refund policy. So, it’s safer for you to check with your domain registrar before you register.

What if you only realize the typo after 5 days? Then too bad, you’ll have to stick with that misspelled domain name for at least a year (the minimum registered period is one year), whether you like it or not.

You can’t edit the name even in your domain control panel, it’s fixed once registered.

See? You waste money on a domain name you can’t use due to its wrong spelling. So, don’t take chances. Spending just another 20 seconds to ensure an error-free domain name is really a good bargain.

Rule 4: Register NOW!

Statistics show more than 65 domain names get snapped up worldwide in every second.

Hence, once you’ve come up with a good domain name for your website, don’t wait. Quickly register it to secure your position in case someone else “steal away” from you.

So, keep these 4 rules in mind whenever you register domain name. They’ll help you save time and money, and make life easier for you.

How to make your domain name walk, talk and breathe?

Soon Chai Lim, an “underground” Internet expert, has created a free compact guide that shows you how to create domain names that attract eyeballs and pull in traffic, together with the best reliable web hosting service.

=> Check out Web Hosting / Domain Tips now!



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How to Choose the Right Domain Name for a Successful Web Site

Choosing a domain name may seem like an exercise in frustration, and you may be tempted to register the first one you stumble upon that isn’t already taken.  Slow down!  It requires more thought than that, and your choice will have a tremendous impact on the ultimate success of you Web site.  In this article, we will discuss how to discover a domain name that will work for you.

There are four main concerns when choosing a domain name:

1.  Technical Requirements.

2. A Memorable Name.

3. A Descriptive Name.

4.  Keyword Research.

Technical Requirements for Domain Names

Let’s get the easy part out of the way first.

When we talk about a “domain name,” we’re referring to the part of a Web site address that comes between “www” and “.com.”  For instance, in “wwwYourWebSitecom,” the domain name is “YourWebSite.”  You must register the domain within a particular “top-level domain,” the part that comes after the rightmost “dot,” as in “.com,” “.info,” “.us,” etc.  That is, “YourWebSitecom” is a different domain than “YourWebSiteinfo.”  You might be able to register “YourWebSitebiz,” even though “YourWebSitecom” is already registered.

The Internet Corporation for Assigned Names and Numbers (“ICANN”) defines what a domain name must look like.  These rules may be summarized as follows:

*  63 or fewer characters.

*  Only numerals, hyphens, and English letters.

*  Must not begin with a hyphen.

*  Must not end with a hyphen.

Unfortunately, it’s not quite that cut and dried.  There are varying interpretations of the rules.  Some say that a domain in a four-character top-level domain (.info, .mobi) can only be 62 characters long.  There are several schemes regarding how to encode non-English letters, etc.

We can avoid getting bogged down in these points of confusion by remembering two things:

1.  You don’t want a long domain name anyway, so don’t worry about whether the limit is 64 or 62 characters.

2.  Non-English letters, encoded in schemes that might not be universally applied, mean that your domain name may look different (and nonsensical) on various parts of the Internet, so don’t use them.

Choosing a Memorable Domain Name

Your domain name must be something that people can remember and that they can type in readily, or recognize at a glance when they see it as a clickable link.

Among other things, this means that your domain name should be short.  All of the genuinely short domain names are already taken.  Virtually every single word in the English language has been registered as a domain name, as has every combination of up to five letters.  So, don’t get too hung up on “short.”  As we will discuss later in this article, you want to find a balance between “short” and “descriptive.”

Although a domain name may include hyphens, you are better off without them.  If you wanted to register “YourDomainNamecom” and found it was unavailable, you will not be doing yourself any favors by registering “Your-Domain-Namecom.”  Users will confuse the two Web sites, and will be more likely to go with the shorter version.

Choosing a Descriptive Domain Name

Your domain name should describe what the user will find on your Web site.

Look for a descriptive phrase about your chosen specialty.  Is your Web site about baby care tips for working mothers?  For parents of babies with special needs?  Whatever specific area you intend to address, put together three or four words that say it.  You don’t have to say it very well, at this point.  As we will discuss shortly, there are tools to help you refine your descriptive phrases.  For now, just come up with a few phrases that describe your Web site’s content in three or four words.

Keyword Research when Choosing a Domain Name

You want your domain name to be short and descriptive.  That means that each word in it must have value.

Keyword research can identify powerful keywords for your Web site’s content, but it can also find words to use in your domain name.  There is one difference, as will be discussed below.

Keyword research identifies the words and phrases that people are using when searching for information related to your planned Web site.  You will use these keywords in your Web site’s content and in any pay-per-click (PPC) campaigns, but you should also use them in your domain name.  A keyword-rich domain name is more likely to rank high in search engine results.

When researching keywords for use in your Web site content or in PPC advertising, you want search terms that are frequently used but rarely matched.  These are the high-value keywords that can make the content of your Web site stand out in the search engines.

However, when you are looking for keywords to use in your domain name, you should concentrate on frequently used keywords, and not necessarily those that are rarely matched.  This is the difference alluded to earlier.

Keyword research can not tell you whether a domain name is available.  It can only tell you what people are looking for and what they are finding in the content of Web pages.  So, identify terms that people are looking for, then determine what domain names are available that use those terms, and you will have a winning domain name.

Take the list of descriptive phrases you identified in the last section, and use each one as the starting point for keyword research.  From your keyword research, build a list of phrases that people are searching for when they want to find the kind of content you plan to offer.

From that list, focus on the shortest phrases that are relevant and clearly descriptive of the content you intend to offer.  Now, check to see which of these phrases are available for you to register as domain names.

What if you find two or more keyword-rich domain names available?  Register all of them!  Choose the one you like best as the main name for your Web site, but keep the others.  You can use them as “redirect” pages, and you always have the option of using the alternate names later.

For the same reason, register your domain name in various top-level domains if they are available, such as .com, .info, etc.  Lock in your options on those alternate names, and lock out your competitors from stealing the results of your research.

Conclusion:  What to Do Next

Before you rush out and register the first available domain name you come up with, do your homework.

*  Think of a short list of descriptive phrases about the Web site you intend to build.

*  Do some comprehensive keyword research on each of those descriptive phrases, and build a list of more keyword-rich descriptive phrases.

*  Choose the shortest, most memorable phrases from your list, and check which ones are available to register as domain names.

*  Register as many of these keyword-rich, descriptive domain names as you can.

 

Charles J. Bonner is the founder and principal project manager of www.FreeLanceSubmit.com. For more tips, techniques, and services for creating, maintaining, and promoting your Web site, including keyword research to identify a great domain name, visit www.FreeLanceSubmit.com.



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Tips On How To Select Your Domain Name

Changing your domain name once your site is well-established can turn out to be a very costly venture, so the solution is to select the correct domain name right from the get-go.

DOMAIN NAME REGISTRATION

Not too long ago I used to preach and practice that you should “Never register your domain name through your web hosting company however attractive the deal might appear” Why? Because in the past it was not uncommon for web hosts to react somewhat angrily to the idea of you transferring those ooooh so delicious annual registration fees to a competitor.

But times have changed, the web has matured, web hosting services have matured. Most recognize the fact that the big bucks come with providing quality service.

And what’s more some very reputable web hosting companies provide some very attractive domain registration packages coupled with hosting.

So go ahead and take advantage of those cheap domain registration/web hosting packages just as long as the hosting company is well known and reputable.
If you ever do find yourself in a domain transfer battle you can contact the International Corporation for Assigned Names and Numbers (ICANN).

Another thing to consider when registering your domain name is not to rely solely on your domain name register to ensure that the domain name you have in mind is available and does not infringe on someone else’s trademark rights (unless you enjoy being sued). To be doubly sure your domain name has no trademark infringement issues, after conducting a search for its availability on your domain name register’s website, you can also check at the United States Patent and Trademark Office (USPTO) http://www.uspto.gov.

When registering your domain name it’s a good idea to register it for more than one year. The reason being that, other than the usual discounts you get for multi-year registrations from most domain name registers, Google (and perhaps the other search engines) consider multi-year registered domains as less likely to be spam sites. Consequently, right off the bat your site will have a search engine advantage (at least with Google), such as a shorter evaluation period in the Google Sandbox.

A final note about domain name registration; there are plenty of domain name registration companies out there, all eager and equally willing to register your new name. Domain name registration prices range from as little as $10 a year up to $35 per year and beyond. Generally there is little point in opting for the more expensive registers because you more or less get the same service. In fact some of the cheaper domain name registration companies provide better quality service.

However whatever service you use, make sure that your domain name is registered in your name. Some less scrupulous domain registration services have been known to register new domains with their own information. You can verify that your domain is registered with your particulars at: http://www.internic.net/whois.html.

THE DOMAIN NAME GAME

So what kind of domain name do you want? Do you want to pick a domain name incorporated with a targeted keyword, or do you want to take the memorable-brand route that the likes of Google, Yahoo and Amazon (to name but a few) have done with astounding success. Well, if your website is going to be business related or involved in some form of commerce it makes sense to have a well-searched-for-keyword incorporated within the domain name. The majority of online businesses are still found through search engine queries. By and large though, a good rule of thumb is to incorporate the most searched for term (for your market) in your domain name.

The shorter your domain name the more memorable it’s going to be. However you’ll discover that most one-word/two-word domain names have been snatched up already. One alternative you’ve got is to hyphenate your targeted keyword with another word. The jury is still out about hyphens though, but most seo experts concur that hyphenating a string of words makes a long domain name more search engine friendly. The downside is that when it comes to word-of-mouth dissemination most folks won’t bother including those pesky hyphens, with the resulting consequence that intended referrals to your domain could end up on your competitor’s doorstep. So as you can see, the whole process of naming your domain is a fine balancing act.

CUTESY ARTSY DOMAIN NAMES

There’s a budding artist in all of us waiting for just the right moment and place to show the world we are the new Leonardo da Vinci. Be that as it may, but naming your domain is not the place to express that inner artist. Avoid cutesy names interspersed with numbers in place of words (e.g., 4 instead of for), they’ll only confuse potential customers and torment you with heaps of regret somewhere down the road. In fact the best rule of thumb is to avoid numbers in your domain name altogether. However, if on the other hand your domain functions merely as a cyber-platform to let an uncaring world know you exist, then by all means let loose!

Bottom line, your domain name is your online identity, so try to choose something that is memorable, fares well with the search engines, and also inspires confidence and respect.

TO DOT.COM OR NOT TO DOT.COM

These days there’re more and more choices for domain name extensions. This is great news because it is getting increasingly difficult to find a good domain name ending in .com that runs under twenty letters (okay that might be a wee bit of an exaggeration but you get the point). However the drawback with using anything other than a .com extension is human nature. You see people are creatures of conditioning and habit, and given a choice of precisely similar domain names, (other than the extension) you can bet most of us will instinctively beeline for the domain name with the .com extension—Without question the .com extension is the most recognizable.

Also think twice before settling for a top level country code domain such as co.uk. Unless you are located in that region and ship primarily within the area, such a domain name could have a negative impact on your business. Think about it…a potential customer based in the U.S. or another part of the world is not going to relish the prospect of forking out a mini fortune for shipping and handling fees when they can easily find a more local competitor. In the same vein try not to regionalize your domain name (unless your business caters to a market found only within that region) because you’ll probably lose potential customers who reside elsewhere.

On a final note, if you anticipate a lot of your traffic is going to come via word-of-mouth referral, you might consider registering similar domain names and redirecting to your main url (e.g. www.africasafarizone.com and www.africansafarizone.com) before cyber-squatters (people who register domain names in hopes of selling them for a profit) get wind of your growing success and beat you to it.

Ba Kiwanuka is the webmaster of
http://www.internetbusinessmart.com the website that provides marketing solutions and tips .More Internet Marketing Solutions



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